How to Write Web Content
Web content lab
Do you know how to confidently create web content that helps people find things out and get things done?
Discover how to write and structure content so all your users can find, read, and use it. Learn what’s unique about web content and how it’s written, and improve your writing skills for online audiences.
Skills you’ll gain on the day
The techniques for writing web content will make it easier for you to:
- learn what is unique about writing and working with web content
- understand your online users and their needs
- improve your writing skills for online audiences and make your writing accessible
- structure your content so that users can find what they need
- support search engine optimisation with reader-friendly content
- apply what you learn to your own web content and webpages.
Who this training is for
This workshop will help anyone looking to understand the principles behind human-centred, accessible web writing.
You’ll also benefit from the workshop if you:
- commission, write, edit, or load online content, or manage content for a website, intranet, app, or other online resource
- manage people who write online content
- are new to a web-related job
- are an experienced web content writer or editor looking to sharpen your skills, and find out what’s changed (and what hasn’t)
- you need to meet accessibility standards and the Plain Language Act 2022.
What our clients say
Invaluable tips and guidance on how to make your writing more impactful.
Hannah P, Flux Federation
This enhanced my knowledge base a lot as a web content creator. It has given me new tools and frameworks.
Paul W, Ministry of Education
Great workshop for anyone that writes web content. Covers so much and wish I had more time with the trainer!
Zara M, Tertiary Education Commission
If you are based in New Zealand, please book through our New Zealand How to Write Web Content page.
Book a workshop in your time zone
Contact Julia Bennett to discuss your training needs.
[email protected]